Beatricci

Beatricci "Bea" Deanne Madjus

Product Designer

Manila, Philippines.

About

Product Designer based in the Philippines with 5+ years of experience creating intuitive, polished, and scalable digital experiences. I specialize in turning ambiguous product ideas into clear, user-centered solutions that balance business goals, technical constraints, and strong visual execution. 🚀

My background evolved from UI design and design systems into end-to-end product design, working closely with PMs, engineers, stakeholders, and data teams from discovery to delivery. As a solo designer, I’m used to owning multiple initiatives at once — context-switching across priorities, improving usability, shaping UX direction, and bringing product experiences to a more cohesive, launch-ready standard. ✨

I also integrate AI tools such as ChatGPT, Claude, and v0 into my design workflow to accelerate research synthesis, ideation, UX writing, interface exploration, prototyping, and iteration. 🤖

Work

Kimia

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Product Designer

Australia • Remote

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Summary

At Kimia, I operated as a sole product designer across multiple concurrent initiatives, balancing shifting priorities, stakeholder needs, and fast-moving product contexts while consistently delivering polished, user-centered design work. I helped elevate the platform’s overall design quality through stronger UI consistency, usability, and product coherence, while integrating AI tools into my workflow to accelerate ideation, exploration, and iteration.

Highlights

Helped bring Kimia closer to launch- and demo-ready maturity by transforming early product concepts into polished, high-fidelity experiences across core platform workflows.

Strengthened Kimia’s positioning as a chemical-specific AI product by designing experiences around product data quality, structured attributes, onboarding, analytics, and customer-facing workflows.

Operated as a solo product design partner across ambiguous, fast-moving initiatives, turning stakeholder ideas into clear UX direction, design artifacts, and implementation-ready solutions.

Helped prepare Kimia for broader market visibility by elevating the product’s design maturity, making early workflows feel more polished, credible, and demo-ready.

Kudosity (formerly known as BurstSMS/Known)

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Product Designer

Australia • Remote

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Full-time

Summary

Started as a UI Designer specializing in Design Systems, I gradually transitioned into a broader Product Design role. As the sole designer in a cross-functional team, I collaborate closely with stakeholders, PMs, developers, and data analysts to shape and drive product initiatives from discovery to delivery.

Highlights

Built and maintained a scalable design system to support fast-moving messaging product development, in close collaboration with engineers and fellow designers

Drove product discovery efforts by working cross-functionally with stakeholders, PMs, and tech leads to understand user communication needs and pain points

Used Al to accelerate ideation and design for messaging features, ensuring speed without compromising usability or quality

Paymongo (YC19)

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User Interface Designer

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Full-time

Summary

One of the key people in maintaining, scaling, and optimizing PayMongo's design system based on data and the needs of our users and stakeholders. Aside from that, I also design high-fidelity mockups that have a consistent user interface, are usable, and intuitive.

Highlights

Maintain, scale, and optimize PayMongo's design system based on user feedback, stakeholder input, and data-driven insights; serve as a key advocate for system adoption and consistency

Design high-fidelity mockups and interactive prototypes that are intuitive, user-friendly, and aligned with a cohesive Ul standard

Machine Ventures Pte. Ltd., (MyKuya)

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Design System Expert

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Full-time

Summary

As the Design System Expert, I am the main person who looks after the scalability of designs from a User Interface perspective, closely working with researchers, designers, and developers. Aside from the design system, I also do a lot of hands-on UI work, from turning sketches and flows into mockups to supporting the implementation of the designs.

Highlights

Ensure scalable, user-friendly Ul design by closely collaborating with researchers, designers, and developers

Translate sketches and user flows into high-fidelity mockups, and support end-to-end implementation of designs

Contribute to and maintain the design system, ensuring consistency and usability across the product

Sprout Solutions Inc.

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User Interface Product Designer

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Full-time

Summary

I am a key member of a small and highly influential product team. I collaborate with a multidisciplinary team of product designers, product managers and engineers to deliver the best possible interfaces of our users.

Highlights

Collaborated closely with researchers, designers, and developers to ensure Ul scalability and usability across various features

Key contributor in a small, high-impact product team at Sprout, working cross-functionally with product managers, designers, and engineers to deliver user-centered interfaces

Built and established Sprout's design system from the ground up; served as the point person for all Ul-related decisions and system consistency

Translated sketches and user flows into high-fidelity mockups and interactive prototypes, supporting implementation to ensure design integrity

Languages

Filipino

Native

English

Fluent

Certificates

Foundation Certificate in User Experience

BCS, The Chartered Institute for IT

Skills

Tech Knowledge

HTML/CSS, Bootstrap, Javascript, ReactJS.

Tools

Figma, ChatGPT, Claude, v0 by Vercel.

Strengths

User interface design, Design system, User research, Prototyping, Web/Mobile, Branding, Workshop facilitation, Artificial Intelligence, User Interview.

Continuous Learning

Online course

How to Use Al Ethically in UX Research: A Practical Guide, Interaction Design Foundation • April 2025, Interaction Design Foundation (IDF) Courses, Online UX Design courses • 2024.

Conferences Attended

UX+ Conference Philippines 2019-2025, UXTH Conference Thailand 2025, UXSEA Summit Singapore 2018, Figma Config 2020-2025.